Aly with Luna Wild Design fills me with wanderlust and a laid back vibe that inspires me to be more creative and design my life with greater possibilities. You can often find Aly on some exotic beach in Mexico making couple's dreams that much cooler. I once asked her a dream related question and she said she'd like to spend a couple months of the year working remotely practicing yoga in a jungle in Central America dreaming up designs for cool people. Yes to that!
How do you continually stay inspired and creative?
Traveling and making sure I'm always exploring is one way to always stay inspired. It's hard not to feel inspired when you're visiting new places; a city, restaurant, coffee shop or the outdoors. I also learned early on that overbooking myself and being too busy is the fastest way to kill creativity for me. I need time to breath, think and process my ideas rather than rushing through them. I find that my best designs come in my 'slow' seasons because I have more time to truly dedicate towards each idea and the client, instead of treating creativity and design as a check list.
Is there anything special or unique about your morning routine?
My husband and I always get up and make coffee and breakfast together. Especially Monday through Friday. I need an hour of slow time just sitting next to him on the couch with coffee before I get started with anything. Sometimes we'll go on runs, and sometimes we'll just sit in silence, but I love starting off my day with quality time with him.
If someone wanted to break into your industry, what advice would you give them?
That's a good one. Start connecting with your fellow industry-mates. This industry is so personal and for the most part very supportive and helpful. Truly get to know those around you and treat them with mutual respect. Naturally, if there's a connection, people will want to work with you because they like you. I would suggest working your butt off and start helping people and learning from them. Connections and opportunities will naturally happen when they're supposed to.
Did you always know this career path was ‘the one’?
I knew from pretty early on (when I was about 20 years old) that I loved this career. I still haven't gotten sick of it and I don't plan on doing so. The best part about the design and wedding industry is that it's so big and there are so many different areas and types of things you can do that it never gets boring. I love that I get to start fresh every year with new clients and new challenges.
What season inspires you most?
I'm a summer girl through and through, but I would say my soul is drawn to spring. Fresh life and the muted tones. I guess I'm a spring/summer mix. :)
Do you have any funny short stories or embarrassing moments from when you first got started?
My most embarrassing moment was setting a center piece on fire. The centerpiece had pampass grass wildly growing to one side of it and right after I lit a candle, the wind guided the pampass grass to the flame. I'm terrified of fire, so I just stood there paralyzed and I couldn't move or speak. One of the guests saw what happened and ran over and dumped his drink on the fire in front of me. It was so embarrassing because everyone saw it and all night I was that girl who lit the table on fire.
What is the best advice you have been given?
I would say to know that you're worth it. I struggled a lot first getting started about discounting myself and overworking myself, but a few people told me to stick to my prices and know my worth. Telling myself that my time is valuable and that I deserve to get paid my set rates allows me to be more selective, work less and truly enjoy my clients and my life more. I'm more focused, more inspired and I feel respected and appreciated.
What is your dream project?
My dream projects are design projects where I get to travel, and use local sourcing and vendors to create experiences. I love the pressure and excitement of sourcing things locally and creating something that's truly unique. And, of course, traveling is always an added bonus of fresh inspiration and materials to play with.
If there was a song that played every time you worked on your craft, what would it be?
I love listening to Buena Vista Social Club when I'm working or cooking. It's soothing yet playful and always puts me in the best mood.
Is there anything in particular you are obsessed with these days?
Definitely Frosé, but what girl isn't!? I'm also obsessed with cold brew + lemonade - I love the bitter mixture and have been drinking it nonstop to get me through busy days.
What would you do if you had $40,900 for a vacation?
So much! I would spend one month traveling in Central America, two months in South America and one month in Australia, Indonesia, Thailand and some other places around there. I would spend my time exploring, finding local spots and getting to know the culture. I'd probably sign up for some cooking classes, run, do yoga a lot, walk all day and eat and drink a lot too.